![]() ![]() Factors that negatively affected growth in the historic period were low education levels, government regulations, high capital requirements and content acquisition costs associated with intellectual property agreements. Growth in the historic period resulted from technological development, the emergence of digital media advertising and increased internet penetration. The global market for web content, search portals, SEO services and social media reached a value of nearly $391.9 billion in 2018, having grown at a compound annual growth rate (CAGR) of 16.3% since 2014, and is expected to grow at a CAGR of 18.5% to nearly $772.9 billion by 2022. The web content, search portals, SEO services and social media market consists of the revenues generated from sales of advertising, subscriptions and advisory services by entities. Web Content, Search Portals, SEO Services And Social Media Market Size The web content, search portals, SEO services and social media market consists of the revenues generated from sales of advertising, subscriptions and advisory services by entities (organizations, sole traders or partnerships) that publish and/or broadcast content on the internet exclusively, or operate websites that use a search engine to generate and maintain extensive databases of Internet addresses and content in an easily searchable format (and known as web search portals), or operate websites that enable customers to interact, create and share content and information or provide advisory services for businesses to optimize their websites. Web Content, Search Portals, SEO Services And Social Media Market Definition ![]()
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